PHILOSOPHY.
At NUAGE Social, we’re all about crafting quality, authentic content across platforms and driving measurable results for brands dedicated to positive innovation and sustainability. Together, we want to make the world a better place.
EXPERTISE
You can have a brilliant plan, but without a solid data backbone, it's like trying to build a spaceship with duct tape and dreams.
DATA & ANALYTICS
Influencer Analytics
Competitor Ad Insights
Consumer Analytics*
Industry Trends
An in-depth report that highlights industry trends by analyzing competitors’ activities within your market. It pinpoints both strengths and weaknesses in your strategy, enabling precise adjustments to your marketing approach.
SEO
Keyword Gap Analysis (SERP Gap)*
Enhance your SEO strategy and gain a competitive edge. The Keyword Gap Analysis helps you close the gap between you and your competition, boosting your search engine mojo. This service offers:
- SERP Comparison
- Keyword Gaps
- Content Opportunities
- Optimization Insights
- SEO Power-Ups
SEO Optimized Copy (Various Channels)*
SEO optimized content is designed to rank higher in search engine results, driving more organic traffic to your website. This involves strategically incorporating relevant keywords, producing high-quality and engaging writing, aligning with user intent, using structured formatting for readability, enhancing with multimedia elements, and ensuring mobile friendliness. The result is improved visibility, better user experience, and increased website authority.
SEO Content Strategy
An SEO optimized content strategy for a blog is designed to boost search engine rankings and drive organic traffic by aligning blog content with user search behavior. Our service includes creating a detailed content calendar with a breakdown of topics based on seasonality and search volumes. This strategy involves:
- Keyword Research
- Topic Planning
- Content Calendar
This approach ensures consistent, high-performing blog content that attracts and retains readers, boosting your site’s visibility and authority.
Keyword Performance Reporting
Keyword performance reporting analyzes the effectiveness of targeted keywords in driving traffic and conversions. This includes:
- Ranking Analysis
- Traffic Insights
- Competitive Benchmarking
- Optimization Recommendations
This reporting helps businesses understand the impact of their SEO efforts and make data-driven decisions to enhance their search engine visibility.
Content & Social media
Content/Social Media Strategy
A content and social media strategy is all about planning and sharing valuable content across social platforms to engage your target audience. By doing this, we can boost your brand’s visibility, drive more organic traffic to your site, improve your search engine rankings, and build stronger customer loyalty. Ultimately, this approach helps you achieve your marketing goals more effectively.
Content Creation
We specialize in crafting compelling, SEO-optimized content tailored to your audience across various channels, from video scripts and blog posts to social media updates. Our services are designed to enhance your search engine rankings, drive traffic, and effectively attract and retain customers.
Editorial Services
In addition to content creation, we offer comprehensive content editing services. Think of us as having a dedicated content manager on your team, available on-demand. Whether you need us to create content from scratch or act as editors, reviewing your existing content and ensuring it’s published on time, our expertise guarantees that your content is not only informative but also impactful.
We also offer social media asset design services, creating visually compelling graphics and layouts tailored to enhance your brand’s online presence. Whether you require a one-off design or ongoing support as your dedicated design team, we provide creative solutions that resonate with your audience and elevate your social media strategy.
Brand Identity
Communications & PR Strategy
We provide comprehensive communications and PR strategy services designed to create compelling content that attracts media attention and fosters organic link-building for your brand. Our strategic approach ensures your message resonates effectively with your target audience while generating buzz and enhancing your brand’s visibility across various media channels.
Branding
We provide expert rebranding services that encompass defining brand elements, crafting comprehensive brand guidelines, and aligning all customer-facing content and assets to ensure a unified brand experience. This approach enhances brand recall, awareness, and consistency, helping your brand evolve effectively and resonate more deeply with your audience.
*most popular
Featured Projects.
We take pride in our hands-on approach. We handle all the work in-house, so we can guarantee the quality of our content and give you direct access to the person working on your project. We’re not just about delivering content; we’re about crafting strategies that elevate your brand.
SEO, Content, Social
Client: MakerKids.com
MakerKids is a leading provider of STEM programs for kids, focusing on coding, robotics, and Minecraft. They offer a range of educational programs designed to inspire and empower children through hands-on learning and innovation.
CHALLENGE
- ○ Lack of consistency in branding
- ○ Insufficient content to rank on search engines
- ○ Lack of SEO optimization on the site
- ○ Limited social media presence
RESULTS
- ○ Created a comprehensive brand guide for freelancers
- ○ Redesigned the website and all customer-facing content to align with the brand
- ○ Improved search engine rankings and visibility with an integrated social media and content strategy
- ○ Enhanced SEO and UX for better navigation and higher rankings
- ○ Increased sales through promotional calendar and newsletter campaigns
- ○ Established KPI tracking for performance monitoring
campaign highlights
campaign highlights
SEO, UX, Brand
Newsletter
Analytics
Storytelling
brand voice & image.
Client: Lufa Farms
- Lufa Farms is a pioneer in urban agriculture, renowned for its innovative rooftop greenhouse technology and commitment to sustainable food production.
CHALLENGE
- Lack of defined and consistent brand voice and image.
RESULTS
- ○ Defined brand
- ○ Content consistency across all channels
- ○ Increase in social media engagement
- ○ Drop in customer complaints
- ○ Newsletter strategy for sales growth
- ○ New comprehensive brand guides for all brand content creation
campaign highlights
campaign highlights
Creative Direction
Brand Definition & Consistency
Storytelling
Events Planning & PR
2.
geo expansion.
Client: Ratehub.ca (Toronto)
Ratehub is a leading financial product comparison platform in Canada, providing consumers with valuable insights to make informed decisions about mortgages, credit cards, and other financial services.
CHALLENGE
The insurance vertical on Ratehub.ca lacked a presence in Quebec.
RESULTS
- ○ All translations were completed, enabling the company to successfully enter the Quebec market to compete for top search engine rankings.
Content & SEO.
Client: Ratehub.ca (Toronto)
Ratehub is a leading financial product comparison platform in Canada, providing consumers with valuable insights to make informed decisions about mortgages, credit cards, and other financial services.
CHALLENGE
Limited search engine presence for certain product categories, limited number of content on the topic.
RESULTS
- ○ Top three search results for vertical content (SERP, People also Ask, other)
- ○ Analytics to track content’s performance & impact on company revenue
- ○ PR coverage through data-driven content
campaign highlights
campaign highlights
Content Creation
SEO Strategy
Data & Research
PR
EXPERTISE
You can have a brilliant plan, but without a solid data backbone, it's like trying to build a spaceship with duct tape and dreams.
DATA & ANALYTICS
Influencer Analytics
Competitor Ad Insights
Consumer Analytics*
Industry Trends
An in-depth report that highlights industry trends by analyzing competitors’ activities within your market. It pinpoints both strengths and weaknesses in your strategy, enabling precise adjustments to your marketing approach.
SEO
Keyword Gap Analysis (SERP Gap)*
Enhance your SEO strategy and gain a competitive edge. The Keyword Gap Analysis helps you close the gap between you and your competition, boosting your search engine mojo. This service offers:
- SERP Comparison
- Keyword Gaps
- Content Opportunities
- Optimization Insights
- SEO Power-Ups
SEO Optimized Copy (Various Channels)*
SEO optimized content is designed to rank higher in search engine results, driving more organic traffic to your website. This involves strategically incorporating relevant keywords, producing high-quality and engaging writing, aligning with user intent, using structured formatting for readability, enhancing with multimedia elements, and ensuring mobile friendliness. The result is improved visibility, better user experience, and increased website authority.
SEO Content Strategy
An SEO optimized content strategy for a blog is designed to boost search engine rankings and drive organic traffic by aligning blog content with user search behavior. Our service includes creating a detailed content calendar with a breakdown of topics based on seasonality and search volumes. This strategy involves:
- Keyword Research
- Topic Planning
- Content Calendar
This approach ensures consistent, high-performing blog content that attracts and retains readers, boosting your site’s visibility and authority.
Keyword Performance Reporting
Keyword performance reporting analyzes the effectiveness of targeted keywords in driving traffic and conversions. This includes:
- Ranking Analysis
- Traffic Insights
- Competitive Benchmarking
- Optimization Recommendations
This reporting helps businesses understand the impact of their SEO efforts and make data-driven decisions to enhance their search engine visibility.
Content & Social media
Content/Social Media Strategy
A content and social media strategy is all about planning and sharing valuable content across social platforms to engage your target audience. By doing this, we can boost your brand’s visibility, drive more organic traffic to your site, improve your search engine rankings, and build stronger customer loyalty. Ultimately, this approach helps you achieve your marketing goals more effectively.
Content Creation
We specialize in crafting compelling, SEO-optimized content tailored to your audience across various channels, from video scripts and blog posts to social media updates. Our services are designed to enhance your search engine rankings, drive traffic, and effectively attract and retain customers.
Editorial Services
In addition to content creation, we offer comprehensive content editing services. Think of us as having a dedicated content manager on your team, available on-demand. Whether you need us to create content from scratch or act as editors, reviewing your existing content and ensuring it’s published on time, our expertise guarantees that your content is not only informative but also impactful.
Social Media Asset Design
We also offer social media asset design services, creating visually compelling graphics and layouts tailored to enhance your brand’s online presence. Whether you require a one-off design or ongoing support as your dedicated design team, we provide creative solutions that resonate with your audience and elevate your social media strategy.
Brand Identity
Communications & PR Strategy
We provide comprehensive communications and PR strategy services designed to create compelling content that attracts media attention and fosters organic link-building for your brand. Our strategic approach ensures your message resonates effectively with your target audience while generating buzz and enhancing your brand’s visibility across various media channels.
Branding
We provide expert rebranding services that encompass defining brand elements, crafting comprehensive brand guidelines, and aligning all customer-facing content and assets to ensure a unified brand experience. This approach enhances brand recall, awareness, and consistency, helping your brand evolve effectively and resonate more deeply with your audience.
*most popular
YOUR SUCCESS STORY STARTS HERE
is this for you?
We tailor our services to the specific needs of your team. Take a look below to see if you need some guidance with any of the challenges listed.
Enhance Your Content Strategy
If you need to enhance your existing content strategy, we offer expertise in devising effective strategies tailored to your team’s objectives.
Show ROI with Data
For internal teams looking to demonstrate the value of their content efforts to stakeholders, we guide you on providing measurable insights and analytics to substantiate your achievements. Additionally, we offer detailed reporting on the current performance of your content and identify gaps, ensuring your strategy is comprehensive and effective.
Optimize Efficiencies
If you have a small but mighty content team and want to ensure their time is fully optimized so they focus on the most important tasks, we offer consultations to help you achieve that.
Content Leadership
If you need an experienced content leader to oversee your content operations and ensure consistent brand messaging, we offer comprehensive content management solutions.
process.
QUOTE
We learn about you and your business needs.
STRATEGY
Based on your needs we offer a path to success.
RESULTS
Once you decide on where to start, we produce and deliver the product.
BEHIND THE SCENES
Meet our management team.
Victoria Shinkaruk Moeller
FOUNDER + SEO MARKETING & GROWTH
Victoria is a seasoned SEO and content specialist with over 12 years of experience in urban agriculture and personal finance. She has played a pivotal role in the growth of innovative startups like Lufa Farms in Montreal and Ratehub in Toronto, positioning them as industry leaders.
Victoria excels in crafting SEO-optimized content that blends current trends, industry research, and creativity. Her strategic approach drives impressive results and ensures content resonates with audiences.
Her data-driven mindset and ability to analyze metrics turn insights into actionable strategies for continuous improvement. She leverages the latest technologies to streamline processes and fuel growth.
Oksana Lysenko
CO-FOUNDER + CONTENT & SOCIAL MEDIA
Oksana is a dynamic content producer with extensive experience leading creative projects across North America, West Africa, and the Caribbean. She specializes in crafting story-driven branded content that captivates audiences and drives engagement.
With a knack for ideation, production, and publication, Oksana creates impactful digital campaigns, community narratives, and newsworthy stories. Her unique blend of creativity and strategic thinking consistently exceeds client expectations.
Oksana has a proven track record of success, producing content that captures attention, fosters meaningful connections, and drives positive outcomes.
GET IN TOUCH.
Questions pave the pathway to enlightenment and innovation, so don’t be shy to reach out.
Email info@nuagesocial.com
Tell us about your project.
Tell us about your project or what services you’re interested in.
Social Media Asset Design